GE Strong As Steel – A Good Laugh And A PRIZE!

June 24, 2009 by  
Filed under Health, Home

I get a lot of emails from PR people who are both very serious and very excited about their very serious and important products.

I usually roll my eyes because, really?  We’re jumping up and down about razor blades?  No.  Not really.

Not that we don’t need razor blades, mind you – but let’s not pretend that OUR LIVES! THEY ARE CHANGED! BY THIS AWESOME RAZOR BLADE!  THAT I HAVE BEEN COVETING!

This is not, by the way, a post about razor blades.

What this is, in fact, is a post about a marketing campaign that made me laugh so hard that I couldn’t wait to share it with you.

Ladies (and gentleman), I give you the latest craze in workout videos…

Strong As Steel from Strong As Steel on Vimeo.

My witty and insightful commentary – after the jump.

Read more